Introducing the GetGlobal 2018 Speakers

Joel Backaler
Managing Director, Marketing & Corporate Development, Frontier Strategy Group

Joel Backaler speaker

Global Influencers

Joel Backaler is a global marketing strategist, author, and international keynote. He is a Managing Director at Frontier Strategy Group, a member of the National Committee on US-China Relations and the award-winning author of “China Goes West.” His work has been featured in Forbes, BBC, and The Financial Times. Joel has launched his second book with Palgrave Macmillan, “Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business” (September 2018).